Dazzling Descriptions and Tantalizing Titles: How Simple Versus Complex Course Information Influences Course Selection (PUB-351)

Dazzling Descriptions and Tantalizing Titles: How Simple Versus Complex Course Information Influences Course Selection (2021) is listed in the DePaul Resource Map with a link to the published version (Journal of Marketing Education).

PUB-351 · 2021 · Journal of Marketing Education¹

DOI

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1. Gate C wave 5 2026-08-21; source=zero_pub_enriched; OpenAlex W3165968440. Archived source retained by Resource Map maintainers. View current source